Privacy Notice for the Processing of Personal Data

Privacy policy

This page explains what personal data we collect through the innamoratiweddingstudio.com website, why we use it, who we share it with and what your rights are under Regulation (EU) 2016/679 (GDPR) and Legislative Decree No. 196/2003.

Last updated: 30 October 2026

1. Data controller

2. What data we collect

Data you provide to us

• Booking an appointment: first and last name, email, telephone, service of interest, date and location of the wedding or event, notes and requests, and any indication of an allergy to dogs.
• Online quote: name, email, telephone, event date and location, services selected, addresses needed to calculate travel costs, notes.
• Contact forms, email, telephone and WhatsApp: the data you choose to provide to us.
• Website assistant: the text of the questions you write. Please do not include unnecessary personal data.

Data collected while browsing

• Technical data (IP address, browser type, pages visited, date and time) recorded by the website and hosting provider’s systems for security and operation.
• Cookies and similar tools, described in section 7.

3. Why we use your data and on what basis

• Responding to your enquiries, preparing quotes and organising appointments: pre-contractual steps requested by you (Art. 6.1.b GDPR).
• Carry out the agreed photography and video service: performance of the contract (Art. 6.1.b).
• Complying with legal obligations, for example accounting and tax obligations (Art. 6.1.c).
• Protect this site from abuse and automated submissions: our legitimate interest (art. 6.1.f).
• Statistics and advertising via non-essential cookies: only with your consent (Art. 6.1.a), which you can withdraw at any time.

Providing the data requested in the forms is optional, but without it we cannot respond to your enquiry or arrange an appointment.

4. Who we share your data with

The data is processed by the studio and, on our behalf, by providers who use it solely to deliver their service:

• Google (Google Ireland Ltd / Google LLC): Google Calendar to save appointments and send the invitation by email; Google Sheets to record quote requests; Google Maps for the studio map; Google Analytics for visitor statistics; Google Tag Manager and Google Ads to measure advertising campaign results; Google AdSense for advertising; YouTube for embedded videos. Analytics, Tag Manager, Google Ads and AdSense are activated only with your consent.
• EmailJS: sending quote summary emails.
• PayPal: payment of any deposit. Payment data is handled directly by PayPal and does not pass through our website.
• OpenAI: processing questions written to the website assistant in order to generate a response.
• Meta Platforms (Facebook): Meta Pixel to measure visits from advertising campaigns, only with your consent.
• WhatsApp: only if you choose to send us the quote or contact us via WhatsApp.
• Hosting provider of the website and consultants (for example, the accountant) when necessary to meet legal obligations.

The data is not sold or disclosed. Some of these providers may also process data outside the European Union, for example in the United States. In these cases, the transfer takes place under the EU–US adequacy decision (EU-U.S. Data Privacy Framework) or the standard contractual clauses approved by the European Commission.

Links to other websites, such as Matrimonio.com, lead to services with their own privacy policy.

5. How long we keep your data

• Enquiries, quotes and appointments not followed by a contract: for as long as necessary to handle the request, and in any case no longer than 24 months.
• Data relating to a contract: for the duration of the relationship and then for 10 years, as required by law for accounting and tax records.
• Technical and security data: for the time strictly necessary.

6. Your rights

You may ask us at any time to access your data, correct or delete it, restrict its processing, object to processing based on legitimate interests, receive the data in a portable format and withdraw your consent (Articles 15–22 GDPR). Simply write to info@innamoratiweddingstudio.com.

You also have the right to lodge a complaint with the Italian Data Protection Authority (www.garanteprivacy.it).

7. Cookies

• Technical cookies: necessary for the website and forms to function, for example the booking session and the cookie iws_consenso, which remembers your cookie choice for 6 months. They do not require consent.
• Analytics cookies: Google Analytics, to understand in aggregate how the website is used. Only with your consent.
• Marketing cookies: Google Tag Manager with Google Ads, Google AdSense and Meta Pixel. Only with your consent.
• Third-party content: YouTube videos are embedded in «privacy-enhanced» mode (youtube-nocookie.com); Google Maps may set its own cookies.

On your first visit, a banner asks for your consent: you can accept everything, reject everything (including by closing the banner with the ×), or choose individual categories. Until you make a choice, statistics and marketing remain switched off. You can change your mind at any time via «Cookie preferences» at the bottom of every page of the website, or via this link.

You can also manage or delete cookies in your browser settings. The providers’ privacy notices are available on their respective websites: Google, Meta, EmailJS, PayPal, OpenAI.

8. Changes

We may update this notice if the website’s services or the law change. The date of the latest update is shown at the top.